Friday, June 23, 2017
product-packaging-marketing

How Important is Product Packaging in Marketing?

Packaging Marketing: Thinking Outside of the Products As outer appearance defines the quality of the product, it is very important to concentrate on product packaging...

The RGB Color Model and Why It’s Not Used in Printing & Packaging

RGB Color Model To simply put it, RGB stands for Red, Green, and Blue. Display systems, like computers and television screens, have only these three basic...

What is UV (Ultraviolet) coating?

Of the multiple surface treatments, UV coating is one, widely used to achieve visually pleasing printed products, from business cards and brochures to postcards,...
affordable-premium-packaging

4 Ways You Can Create Affordable Premium Packaging

A large portion of many consumer goods business budget is put towards the packaging of the product. According to the publication "Private Label Buyer," studies...

8 Reasons Why You Should Start a Subscription Box Business

Since the launch of BirchBox in 2010, we now have a dearth of subscription box companies to choose from. While initially only catering to...
corrugated-box-101

Corrugated Box 101

Corrugated boxes are highly versatile tool for you and your company, and can be used for anything front shipping to packaging. Here is useful...

What is UV (Ultraviolet) coating?

Of the multiple surface treatments, UV coating is one, widely used to achieve visually pleasing printed products, from business cards and brochures to postcards,...
Soft Touch

Soft Touch Coating Vs Soft Touch Lamination

When it comes to printed materials, the finish definitely matters. In today's image-conscious world, the external benefits of a product assume much importance. Soft touch...
molded-pulp-insert

Different Types of Inserts Available for Your Product Packaging

Types of Packaging Inserts For Your Products Your final product isn’t just what is inside the box, but in most cases it includes the box...

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What is a Folding Carton for Product Packaging?

Folding Carton: Popular amongst the rest? Brief History The folding carton kickstarted the packaging industry as we know it today, and continues to remain its importance...

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Embossing vs Debossing in Packaging

Embossing for Printing and Packaging Embossing is a popular finishing technique for packaging and printed items. It creates visual complexity by adding a new dimension to...

What is a Dieline in Packaging & Print?

In the printing and packaging industry, a dieline - is designed to be the template needed to create the required layout (with the artwork) in...

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